There was an internal discussion between our portfolio companies about “free press release sites” and their effectiveness. I thought it will be a good idea to share the learning with readers of this blog 
. Thanks to Sahil and Himanshu for initiating and contributing
Question: There are so many free press release sites out there on the web. Are they effective? Or should you use a paid service like prweb? Any experiences?
Answer: We have been doing a few press releases. Our experience has been really good with some selective free ones. Some of them are very effective and automatically pulled by lots of other websites building a number of links for you.
Also, we found that its better to explore some relevant sites/communities/networks/forums/wikis for “quality traffic”. For example, we get some really good users from one of the vertically focused social networking site.
Here are some of the free press release sites, which we have found as really good. Overall the press releases will get to general traffic but you also need to find your niche area which will bring in quality traffic and possible conversions:
This entry was posted Tuesday, December 9th, 2008 at 2:34 am and is filed under Marketing, knowledge base.
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December 16th, 2008 at 12:04 pm
Maybe in the near future we will see our free press release website ( http://www.free-press-release.info ) listed in here.
Good luck you all in your business.